{"id":2243,"date":"2020-07-28T17:42:00","date_gmt":"2020-07-28T17:42:00","guid":{"rendered":"https:\/\/ds4business.com.co\/2020\/07\/28\/rpa-como-una-estrategia-empresarial\/"},"modified":"2023-10-19T18:59:56","modified_gmt":"2023-10-19T18:59:56","slug":"rpa-como-una-estrategia-empresarial","status":"publish","type":"post","link":"https:\/\/ds4business.com.co\/en\/rpa-como-una-estrategia-empresarial\/","title":{"rendered":"RPA as a business strategy"},"content":{"rendered":"

Desde hace algunos a\u00f1os, RPA<\/em> <\/span>(Automatizaci\u00f3n Rob\u00f3tica de Procesos)<\/span><\/i> se ha convertido en la estrategia perfecta para comprender el rendimiento de una empresa, al abarcar las necesidades del usuario, los objetivos comerciales y las capacidades de TI.<\/span><\/p>\n

 <\/p>\n

Sabemos que \u201cestrategia\u201d se define como una serie de acciones que se estudian muy bien y que van encaminadas a cumplir cierto objetivo. Digamos que <\/span>es un plan de acci\u00f3n para lograr un fin a corto, mediano o largo plazo<\/b>.<\/span><\/p>\n

 <\/p>\n

En una empresa, las estrategias se suelen plantear para proyectos o para lograr un cambio positivo<\/strong>.\u00a0<\/span><\/p>\n

 <\/p>\n

3 de los beneficios m\u00e1s importantes de RPA<\/b><\/h3>\n

 <\/p>\n

    \n
  • Se seleccionan los recursos necesarios y correctos, evitando gastar presupuesto innecesariamente.<\/span><\/li>\n
  • Se aprecia una gran mejora en la experiencia de los clientes.<\/span><\/li>\n
  • Mayor eficiencia, rendimiento y productividad, al reducir errores.<\/span><\/li>\n<\/ul>\n

     <\/p>\n

    La implementaci\u00f3n de RPA<\/em> como una estrategia empresarial, requiere <\/span>que se tengan claros los objetivos a largo plazo<\/b>; tambi\u00e9n, es necesario enfocarse en los resultados comerciales.<\/span><\/p>\n

     <\/p>\n

    S\u00ed, la <\/span>Automation Robotic Process<\/span><\/i> nos ayudar\u00e1 a mejorar los procesos de nuestra compa\u00f1\u00eda, sin embargo, <\/span>no podemos dejar a un lado la parte humana y necesaria para que los clientes se mantengan fieles a nuestra marca<\/b>.<\/span><\/p>\n

     <\/p>\n

    5 tareas humanas que complementan RPA<\/b><\/h3>\n

     <\/p>\n

      \n
    1. Conocer las opiniones de nuestros clientes para mejorar de acuerdo a sus necesidades.<\/span><\/li>\n
    2. Siempre buscar impactar de forma positiva a los clientes (ej.: darles un valor agregado inesperado con su compra o descuentos<\/em>).<\/span><\/li>\n
    3. Procurar generar confianza en los clientes: cumplirles, asegurarles seguridad y calidad. Es importante que nuestros empleados se sientan motivados, para que reflejen esa satisfacci\u00f3n en los clientes.<\/span><\/li>\n
    4. Recopilar datos de los clientes (ej.: incentivarlos a dejar sus datos a cambio de un descuento<\/em>).<\/span><\/li>\n
    5. Innovar frecuentemente.<\/span><\/li>\n<\/ol>\n

       <\/p>\n

      RPA reduce la intervenci\u00f3n humana en tareas repetitivas y reduce el margen de error, aumentando la calidad<\/b>. La transformaci\u00f3n digital ha llegado a compa\u00f1\u00edas importantes en la sociedad como bancos, seguros, telecomunicaciones, etc.<\/span><\/p>\n

      Las soluciones RPA<\/em> funcionan mejor cuando una organizaci\u00f3n necesita datos estructurados para automatizar tareas o procesos existentes, agregar funcionalidad automatizada a sistemas heredados y vincular a sistemas externos que no pueden conectarse a trav\u00e9s de TI<\/em>.<\/span><\/p>\n

       <\/p>\n

       <\/p>","protected":false},"excerpt":{"rendered":"

      Desde hace algunos a\u00f1os, RPA (Automatizaci\u00f3n Rob\u00f3tica de Procesos) se ha convertido en la estrategia perfecta para comprender el rendimiento de una empresa, al abarcar las necesidades del usuario, los objetivos comerciales y las capacidades de TI.   Sabemos que \u201cestrategia\u201d se define como una serie de acciones que se estudian muy bien y que […]<\/p>\n","protected":false},"author":2,"featured_media":2244,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"_kadence_starter_templates_imported_post":false,"footnotes":""},"categories":[11],"tags":[],"class_list":["post-2243","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-destacados"],"yoast_head":"\nRPA como una estrategia empresarial - DS4B<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ds4business.com.co\/en\/rpa-como-una-estrategia-empresarial\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"RPA como una estrategia empresarial - DS4B\" \/>\n<meta property=\"og:description\" content=\"Desde hace algunos a\u00f1os, RPA (Automatizaci\u00f3n Rob\u00f3tica de Procesos) se ha convertido en la estrategia perfecta para comprender el rendimiento de una empresa, al abarcar las necesidades del usuario, los objetivos comerciales y las capacidades de TI.   Sabemos que \u201cestrategia\u201d se define como una serie de acciones que se estudian muy bien y que […]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/ds4business.com.co\/en\/rpa-como-una-estrategia-empresarial\/\" \/>\n<meta property=\"og:site_name\" content=\"DS4B\" \/>\n<meta property=\"article:published_time\" content=\"2020-07-28T17:42:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-10-19T18:59:56+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/ds4business.com.co\/wp-content\/uploads\/2023\/10\/ds4b-BLOGJUL.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"628\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Clave MD\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Clave MD\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/ds4business.com.co\\\/rpa-como-una-estrategia-empresarial\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/ds4business.com.co\\\/rpa-como-una-estrategia-empresarial\\\/\"},\"author\":{\"name\":\"Clave MD\",\"@id\":\"https:\\\/\\\/ds4business.com.co\\\/#\\\/schema\\\/person\\\/f48dd56fdc49d6915c985fb8c29b4cf4\"},\"headline\":\"RPA como una estrategia empresarial\",\"datePublished\":\"2020-07-28T17:42:00+00:00\",\"dateModified\":\"2023-10-19T18:59:56+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/ds4business.com.co\\\/rpa-como-una-estrategia-empresarial\\\/\"},\"wordCount\":378,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/ds4business.com.co\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/ds4business.com.co\\\/rpa-como-una-estrategia-empresarial\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/ds4business.com.co\\\/wp-content\\\/uploads\\\/2023\\\/10\\\/ds4b-BLOGJUL.jpg\",\"articleSection\":[\"Destacados\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/ds4business.com.co\\\/rpa-como-una-estrategia-empresarial\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/ds4business.com.co\\\/rpa-como-una-estrategia-empresarial\\\/\",\"url\":\"https:\\\/\\\/ds4business.com.co\\\/rpa-como-una-estrategia-empresarial\\\/\",\"name\":\"RPA como una estrategia empresarial - 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