{"id":2313,"date":"2021-05-21T16:08:01","date_gmt":"2021-05-21T16:08:01","guid":{"rendered":"https:\/\/ds4business.com.co\/2021\/05\/21\/que-diferencia-al-bpm-del-crm\/"},"modified":"2023-10-19T19:00:02","modified_gmt":"2023-10-19T19:00:02","slug":"que-diferencia-al-bpm-del-crm","status":"publish","type":"post","link":"https:\/\/ds4business.com.co\/en\/que-diferencia-al-bpm-del-crm\/","title":{"rendered":"What is the difference between the BPM of the CRM?"},"content":{"rendered":"<p>Lo que diferencia al BPM del CRM, es que el BPM (Business Process Management) <strong>se refiere tanto a un proceso como a un software<\/strong>, abarcando una aplicaci\u00f3n amplia; mientras que CRM (Customer Relationship Management) <strong>se refiere a una aplicaci\u00f3n espec\u00edfica<\/strong> para los clientes.<\/p>\n<p>&nbsp;<\/p>\n<blockquote>\n<h4>De forma m\u00e1s sencilla se puede describir como que <strong>BPM es una casa, mientras que CRM es una habitaci\u00f3n<\/strong>; por ende, un software de BPM puede tener o no una funci\u00f3n CRM.<\/h4>\n<\/blockquote>\n<p>&nbsp;<\/p>\n<p><a href=\"https:\/\/ds4business.com.co\/wp-content\/uploads\/2023\/10\/Funciones-individuales-BPM-CRM-1-1.png\"><img fetchpriority=\"high\" decoding=\"async\" class=\"size-full wp-image-898 aligncenter\" src=\"https:\/\/ds4business.com.co\/wp-content\/uploads\/2023\/10\/Funciones-individuales-BPM-CRM-1-1.png\" alt=\"\" width=\"2042\" height=\"1957\" \/><\/a><\/p>\n<p>&nbsp;<\/p>\n<p><strong>CRM constituye tecnolog\u00edas (software), estrategias o pr\u00e1cticas que las organizaciones utilizan para analizar y gestionar los datos y las interacciones de los clientes<\/strong>. Asimismo, es un sistema o software que se utiliza para gestionar una relaci\u00f3n entre la empresa y el cliente.<\/p>\n<p>&nbsp;<\/p>\n<p><strong>BPM puede referirse a las estrategias que alinean los objetivos y procesos de la empresa para reducir las deficiencias<\/strong>.\u00a0Dichas estrategias combinan dise\u00f1o, control, ejecuci\u00f3n, seguimiento, medici\u00f3n y optimizaci\u00f3n de la actividad empresarial.<\/p>\n<p><a href=\"https:\/\/ds4business.com.co\/wp-content\/uploads\/2023\/10\/Funciones-compartidas-BPM-CRM-1-1.png\"><img decoding=\"async\" class=\"alignnone size-full wp-image-900\" src=\"https:\/\/ds4business.com.co\/wp-content\/uploads\/2023\/10\/Funciones-compartidas-BPM-CRM-1-1.png\" alt=\"\" width=\"2330\" height=\"1716\" \/><\/a><\/p>\n<p>Como software, BPM utiliza varias caracter\u00edsticas que pueden <strong>monitorear y administrar estos procesos comerciales y flujos de trabajo<\/strong> dentro de varios departamentos de la empresa, como recursos humanos, contabilidad, compras, finanzas, producci\u00f3n y control de calidad.<\/p>\n<p>&nbsp;<\/p>\n<p>El software de BPM puede reducir o evitar la p\u00e9rdida de tiempo, la falta de datos, el personal desmoralizado, los errores recurrentes, y los errores y\u00a0 automatizar los procesos recurrentes.<\/p>\n<p>&nbsp;<\/p>\n<p><strong>En conclusi\u00f3n, son herramientas que se complementan perfectamente, combinarlas conducir\u00eda a una mejor gesti\u00f3n de datos.<\/strong><\/p>\n<p>&nbsp;<\/p>\n<p><strong>Si est\u00e1s interesado en adoptar soluciones tecnol\u00f3gicas para tu empresa, cuenta con nosotros:<\/strong><\/p>\n<p> \u00a0(304) 5488829 \u2013 (316) 3227539<br \/>\n \u00a0<a href=\"mailto:contactenos@ds4business.com.co\">contactenos@ds4business.com.co<\/a><\/p>\n<p>&nbsp;<\/p>\n<p><em>Lee tambi\u00e9n:\u00a0<a href=\"https:\/\/luxxowebdesign.com\/pruebads4\/diferencias-entre-bpm-y-rpa\/\">\u00bfCu\u00e1l es la diferencia entre BPM y RPA?<\/a><\/em><\/p>\n<p><em>Conoce m\u00e1s de nuestros servicios en BPM haciendo\u00a0<a href=\"https:\/\/luxxowebdesign.com\/pruebads4\/bpm-bizagi\/\">click aqu\u00ed<\/a>.<\/em><\/p>\n<p>&nbsp;<\/p>","protected":false},"excerpt":{"rendered":"<p>Lo que diferencia al BPM del CRM, es que el BPM (Business Process Management) se refiere tanto a un proceso como a un software, abarcando una aplicaci\u00f3n amplia; mientras que CRM (Customer Relationship Management) se refiere a una aplicaci\u00f3n espec\u00edfica para los clientes. &nbsp; De forma m\u00e1s sencilla se puede describir como que BPM es [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":2317,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center 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